Online Business Plan
Does Your Online Business Plan Come With Originality?
So, what is the first thing you do (OK, second thing you do) when you get up in the morning? If you said, “Check Facebook and e-mail,” then you are like the more than 34 million other salespeople working from home in the U.S who have made e-mail and Facebook the principle ways to communicate with colleagues and customers. Now just because we are all using the same form of communications doesn’t mean we are all in the same company and focused on the same online business plan.
Our communication doesn’t have to look, act, sound, and smell exactly that same. In fact if you have an online business plan in place or just about to start one you need to try harder than ever to differentiate yourself from the competition.
“…those that get noticed most in business are the ones who get more business.”
Online Business Plan Step 1.
Create curiosity. For example, lets say someone asks for more information on one of your landing pages. You don’t want to just thank them and give them all your sales links. You can set up a thank you page that might say “Hi, thanks for subscribing to my newsletter. I am probably with a client right now showing how our latest product can make him an extra $300 bucks a day. Check your email right now I sent you some information if you’d like us to do the same for you.”
I assure you, if you get ten responses in your email inbox or voicemail at least two will ask you about how they can make an extra $300 a day. By doing so, they have invited you to give them more information about your solution. That means opportunity.
Online Business Plan Step 2.
Create happiness, a chuckle or even laughter. Let’s face it, we can all use a little jolt during the day. So give your readers a little emotional caffeine in your greeting. One way to do this is by sharing a ridiculous trivia fact: “Did you know that every time you lick a stamp, you’re consuming 1/10 of a calorie? Check back next week for more fun trivia.”
Ya it may be a little goofy but so what. It’s original and you will get noticed. Give your online business plan some originality.
Online Business Plan Step 3.
Alway create a positive emotion with e-mail images. It’s people who go the extra mile that get noticed. Send out emails to people that buy often or ask questions. Go out of your way to make them happy. Don’t just look at them as someone on your list.
For instance, lets say one of your customers love football. Go to Google and find an image of two Super Bowl Tickets, download it, then cut and paste it in the body of his e-mail with a note saying: “Dear John, I just want to drop you a noted to tell you what a SUPER customer you have been. I DON’T have Super Bowl tickets, but if I did, you and I would be sitting at the 50 yard line!”
“…add some emotion to the e-mails, and then try to contain your emotions when the sales start pouring in!”
So let’s wrap it up with some good news. Most people, even after reading this article, will still choose to stick with their old online business plan because anything else feels a little awkward. But don’t let that stop you. Because the strange feeling you get while being original is called adrenaline 🙂 and that is a gift from God to your body to remind it that it is still alive 🙂
So if your online business plan needs a boost start getting creative. Once your body becomes comfortable in a career defined by originality, you better prepare yourself to become comfortable in success. See you at the TOP!